Water and the public
Raising water awareness is of prime importance, the aim being to educate the population on the prudent use of water resources. At the same time, water should be recognised as a precious natural treasure that takes the form of our beautiful rivers and lakes, which are an important source of recreation and subsistence. But water may also present hazards - therefore, raising awareness among the population on issues of "flood control", i.e. individual precautions - ranks high in priority. For many years now, the issues cited above have been brought to the attention of the public in numerous projects and campaigns, on different channels and for a host of different target groups. The most important projects include the youth platform "Generation Blue", the "Neptune Water Award", and the "Wasseraktiv" platform.
© Vera Blaskovics
Survey Public Relations Work Water
Water is an important issue in the public eye, which is why it is important to provide information to and raise water awareness among the population with the assistance of high-quality projects.
The new Water Workshop “Climate and Water”
In line with the school start Generation Blue presented the brand new edition “Climate and Water” from the well-established teaching material series “WasserWekstatt” (Water Workshop)
Periods for future: Protecting water - using dustbins
Generation Blue is starting together with “Ready for Red” an awareness-raising campaign on the correct disposal of hygiene products.
© BMLRT/Alexander Haiden
Water is precious
Water is our greatest asset. So, let’s use it sustainably and protect it jointly.
© BMLRT/Steven Haider
Wasseraktiv – Living rivers, clean lakes
The "Wasseraktiv" platform offers the public the opportunity to get up-to-date information on water and to participate in campaign events.
© Generation Blue
Generation Blue is the Austrian youth platform on water topics. A cool homepage and attractive activities serve to build awareness.
© Wasserpreis Neptun/Marianne Wenighofer
Neptune Water Award
The Neptune Water Award was founded in 1999 in order to illustrate the significance of water as a resource for life, the environment, the economy, arts, and the society.
The International Commission for the Protection of the Danube (ICPD) is initiator of the Danube Day.